grand opening

Escape the Norm (Durham Magazine)

By Lanier Gray

Imagine yourself locked in a room of clues and codes with friends, family members, co-workers or even strangers. You are given an hour to solve puzzles, crack codes and locate the key that leads to your escape. Sound thrilling? The experience is real at Bull City Escape.

Bull City Escape beta test team after a successful breakout

Bull City Escape beta test team after a successful breakout

A popular city attraction around the world, Durham now has its own interactive escape game thanks to Bull City Escape owner Alice Cheung. Motivated by her love for trivia, mysteries and game shows, Alice began to explore escape games around the United States and returned to Durham with ideas of her own.

“When I first experienced an escape game, I knew it would be perfect for Durham,” Alice says. “The local population is young, intelligent and has a sense of humor.”

She relied heavily on the community of people who take pride in local businesses when creating her own. In addition to the encouragement of Durhamites, she credits her support to a small business seminar at Durham Technical Community College and the guidance she received from the Women’s Business Center.

Alice designed Bull City Escape with the player in mind, providing them with a fun challenge and contributing to the development of problem-solving skills, leadership and teamwork.

Bull City Escape, which hosts its grand opening Friday, June 5, is located at 711 Iredell St. Games are $25 per person, but a 20% off promotion code (GRAND_OPENING) can be applied when booking online for the first full month.